A responsive registration process for e-commerce growth.
Stakeholders at Dentsply Sirona tasked me with assisting in the creation of an all-new account registration for their desktop and mobile experiences. Though the process was thorough and meticulous, a smooth experience for the consumer was a priority. As a Visual Designer, learning UX was an amazing task to take on. I worked closely with a talented team of researchers and developers to create an experience that is clean and retains future scalability.
Implementation
This system was designed and created to be tested by businesses in North America. The process begins with a few months' trials to review its overall capability. It will then be released in the DACH region as the only registration process for e-commerce use. Once this is completed, it will be launched in larger locations until it is globally known.
Progress bar
Though the account registration and overall process were thorough, we needed a way to confirm this information with our consumers for a steady and reliable workflow. The idea to add a progress bar then became a reality. By the use of colors, users can understand and visualize their pace and position during their registration. This allowed us to organize the tasks and create a timeline for the user.
